Adidas recently launched the Adi Lookbook, a promotional mini-site showcasing products from the Adidas Originals women's line. The site features some fantastic use of stop-motion (also put to great use in last year's Adi Dassler spot) with fashion photography and top notch art direction by Rodrigo Braga of Montreal's Sid Lee. Oh yeah, and while you're at it, be sure to check out the lookbook for Jeremy Scott's latest Originals collaboration... what can I say? Adidas killed it yet again.
Via Adverblog.
THE ADI LOOKBOOK
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Thursday, February 26, 2009
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60 YEARS OF SOLES AND STRIPES
Two of the dopest magazines out there, Hong Kong's Milk Magazine and Britain's Dazed & Confused join forces for a wicked collaboration celebrating the 60th anniversary of Adidas Originals. The special anniversary package includes new artwork and photography that depicts Adidas' evolution over the different eras.
Via Hypebeast
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4:08 PM
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Tuesday, February 10, 2009
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