Ed Banger regular So Me brings his hand-drawn illustrative style to Kid Cudi's first music video, Day N' Night. I was never that big a fan of So Me's other work, so I'm not sure what it is about the video that actually "drew" me in (get it? okay, sorry), but I've probably watched this thing five times now and I still dig it. Post-production and animation courtesy of Paris-based studio Mathematic. Check it.
Via Motionographer
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